Monday, July 20, 2015

Open letter to Time regarding energy drink article in "The Answer Issue"

Greetings Ms Nancy Gibbs and Time Staff,
Normally, I find Time Magazine articles engaging and insightful but the article "Energy drinks have doctors worried—but business is booming" by Ms. Alexandra Sifferlin was severely disappointing.
As a food scientist who's studied energy drinks for over 10 years, Ms Sifferlin's article came across as yet another "all energy drinks are lethal" story. While the article was missing many crucial facts, there were three points in particular that should be part of the conversation.
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