Monday, July 14, 2014

Energy Drink of the Month -- July 2014

It was one year ago that I first held it. I pinched it, turned it over, smelled it. Deciding that it was real, I laughed heartily and did a little dance of victory. My first book had finally been published. My quest to help people see energy drinks like I do, to explain the tricks and tips to consuming caffeine safely, and to introduce my 5 Levels of Fatigue system for picking the right product had finally materialized into a green paperback. Ten years of research, experimentation and late-night writing all in less than 200 pages.
The Goal
 Energy Drink of the Month -- A Year's Reflection
To commemorate the 1 year anniversary of what I still consider my first child, I'd like to take a look back at a year's worth of posts about the Energy Drink of the Month. Each of them is highlighted for a different reason and almost none of them matches the typical energy drink you'd hear lambasted on the news.  

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Response to CSPI's Call for Energy Drink Warning Letters - Energy Drinks in the News

The following is a response to the Food Navigator article: "CSPI calls for warning letters on energy drinks but are the numbers accurate?" by Stephen Daniels.
That article can be read here: Food Navigator -USA article

At the time of this post, a comment I had posted was removed. That comment is shown below:

Dear CSPI, I get that you want to protect people but if energy drinks aren't proven as the cause of death, how is regulating energy drinks supposed to help? Do you want the FDA to go after every energy drink that contains more than X milligrams of caffeine per container? If so, that won't help those who consume multiple servings of a mild energy drink, or those who mix energy drinks with alcohol. Moreover, without defining the specifics of the problematic energy drinks, you group products like FRS Healthy Energy (38mg caffeine per 11oz can) right alongside products like Redline (375 mg caffeine per 8 oz can). Personally I favor education over regulation, and I'd like to see as much energy (pun intended) go into label reading and consumer education as the fervor that goes into pushing for new regulations.

-Author of "Are You a Monster or a Rock Star: A Guide to Energy Drinks -- How They Work, Why They Work, How to Use Them Safely"