Energy Drink of the Month -- May 2015 Celsius

Based on recalls, litigation, adverse event reports, and consumer complaints, some of the riskiest product categories are energy drinks, weight-loss supplements and sexual health products. If you thought energy drinks got a lot of scrutiny in the press and by politicians, just image the pressure for a product that is both an energy drink and a weight loss supplement. For those on quests to become more informed consumers, examining such a product is a wonderful, often enlightening exercise. Moreover, May is the perfect month to examine such a product for two reasons: students are more likely to try new caffeinated products as they try to cram for finals; and figure-conscious individuals may be more likely to try a product they believe will help them reclaim their beach-ready body for summer. A product that is both an energy drink and a weight-loss product fulfills both types of curiosity.

The Energy Drink of the Month for May 2015 is Celsius Raspberry Acai Green Tea.

THREE-SIXTY DEGREES CELSIUS — Honest Product Review from Food Scientist, Gym Rat, Caffeine Aficionado

To read the FIVE POINTS OF PRAISE and FIVE BURNS (negative points) --> click here

Response Part I to Panera's No-No List

Panera publishes a list of ingredients it will not use, but something important is missing from their list.

As reported by Food Business News:

Panera Bread is the latest company to jump on the clean label bandwagon. The company announced May 5 the publication of its “No No List” of ingredients that will not be used to formulate its products. - From "Panera publishes 'no no list' of ingredients it will not use" by Keith Nunes (click here to read full article)

Maybe they will achieve a "transparent menu" as expressed by Mr. Ron Shaich, founder and chief executive officer. HOWEVER, I believe consumers would benefit much more from this if Panera was scientifically transparent about WHY each ingredient was coming out. Instead of providing a list of ingredients and building the stigma around them, how about a short statement about what that ingredient is, what food science function it holds, and why it is deemed no longer necessary.

In fact, perhaps I'll take it upon myself (with the help of my favorite dietitians, culinologists, and fellow food scientists) to provide such a supplement to Panera's list.

Stay tuned for Part II.

***UPDATED: Part II (Sweeteners) available here
***UPDATED: Part III (Color and Flavor Enhancers) available here

--- Green-Eyed Guide